Waterproof, Heat-resistant
It is toxic even at very low levels
I have not seen a lot of other companies incorporating this style of advertising from the late 1800s or early 1900s, but the Drummond Tobacco Company was certainly ahead of their time in this regard
Nothing gimmicky, nothing trying too hard
In his memoir, Bush reported that Cheney, impatient with diplomatic moves in advance of the invasion of Iraq, had blurted out, Are you going to take care of this guy, or not? But it is always harder to end a war than to start one, and when the invasion turned into quagmire, Cheneys great fear was that Iraq would end the way that Vietnam had: with helicopters lifting off from the American embassy in shameful defeat
The older guys I knew were doing it