Even when "cigarette" was removed from the packaging, though, children shown them during a 1991 study (also reviewed in the BMJ study) still associated them with cigarettes
However, you probably already know that
With PMIs IQOS taking the lead, JT in 2018 followed suit with its first-ever HTP, Ploom TECH, rolling it out nationwide
Activation of the cholinergic anti-inflammatory system by nicotine attenuates neuroinflammation via suppression of Th1 and Th17 responses
(Regular cigarettes might feature one ring of ventilation holes, while light and ultra-light cigarettes of the same brand might have two or more rings.) These tiny holes, which you can see by holding the unrolled paper up to a bright light, can allow enough fresh air into the smoke that such cigarettes can test quite low in tar and nicotine levels when smoked by machines, which do not cover the holes
Simple, but as always, effective