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[3] If you have long hair, pull it up in a bun to keep it out of the way

The events were critical in markets where advertising was restricted, as they would be subtly branded (as much or as little as local market regulations allowed) and give consumers a brand experience connected to the promotional idea

5.13.2 Packaging design that appeals to young people Although the tobacco industry has repeatedly denied that packaging influences smoking uptake among young people, internal documents and marketing strategies suggest otherwise

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The international evidence on plain packaging highlight how plain packs increase the noticeability and impact of GHWs (12), avoid false and misleading descriptors about cigarettes (1315), and reduce positive impact including the appeal of smoking to young people (1618)