Flavor innovation and diverse product offerings In saturated markets, flavor portfolios have become a critical differentiator, but regulatory crackdowns are driving strategic adjustments
The Smoke-free Environments Amendment Act 1997 was passed into law to: ban sales of tobacco products to anyone under 18 (previously 16) ban sales of cigarettes in packs of fewer than 20 clarify the regulatory powers to limit harmful constituents in tobacco products ban retailer incentives to promote tobacco reduce the size of in-shop tobacco advertising
This is no easy task, as such filters must meet several criteria at the same time: to be eco-frendly, to fulfill the filters main task to clean the smoke, be easily reproducible in mass production, have a cost price that will keep them affordable to consumers
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Source: NHS - Vaping Myths and the Facts