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Business to Business Marketing Product Form:Paperback / softback Etiology and Epidemiology

SKU: 49149513831

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Etiology and Epidemiology

EAN: 9781424003822

Now every rainy day

Author(s): Kuznetsov

Social entrepreneurship begins with a noble cause

Business to Business Marketing Product Form:Paperback / softback Etiology and EpidemiologyAuthor(s): Biemans, Wim G. Marketing to organisations is a substantial and dynamic sector of marketing, yet its activities are hidden from view for most students. This new textbook opens up this fascinating and important world to readers, clearly explaining the parallels between business to business and consumer marketing, while also emphasising the unique concepts and practices developed for this field. Wim G. Biemans draws from more than two decades

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